The digital signage market is growing at a fast rate, where companies in different industries are using dynamic screens to advertise, information dissemination and interaction with customers. To IT solution providers and entrepreneurs, becoming a digital signage reseller or providing white label digital signage is a lucrative opportunity with low start-up costs.
Who is a Digital Signage Reseller?
A digital signage reseller is a company that collaborates with a software supplier to sell digital signage under their brand or as a third-party vendor. Resellers enjoy:
No Software Development Needed - Use the existing platforms without having to create a new one at a cost.
Recurring Revenue: Get revenue through monthly subscriptions or one-time purchase.
Scalability: Be useful to other sectors such as retail, healthcare, education, and hospitality.
Resellers are able to provide hardware, software and support services and this develops a complete business model with high profit margins.
What is White Label Digital Signage?
White label digital signage enables companies to rebrand a third-party software solution as their own. This model is best suited to:
Marketing Agencies- Sell branded digital signage to customers.
IT Integrators- Increase service offerings without need to develop new software.
Entrepreneurs - Start a digital signage business in no time with an out-of-the-box platform.
White labeling offers a high degree of customization, and businesses can be consistent with their brands and present professional digital signage experience.
Advantages of Reselling or White Labeling
1. Low Startup Costs - Eliminate the costly software development and infrastructure.
2. Fast Market Entry - Start services today with a tried and tested platform.
3. Customization & Branding - White label solutions allow you to customize the software with your logo, colors and domain.
4. Recurring Revenue Streams- Subscription based models guarantee recurring revenue.
5. Various Uses- market to retail stores, restaurants, corporate offices, and others.
How to Choose the Right Digital Signage Partner
When choosing a digital signage provider to resell or white label:
Ease of Use- The system must be easy to navigate by you and your clients.
Cloud-Based Solutions- This will guarantee remote control and scalability.
Credible Support - seek providers that offer technical support and training.
Pricing Flexibility - Get competitive reseller prices and white label.
Conclusion
Digital signage is a market that is growing, and it is a good time to venture into it as a reseller or white label provider. As you partner with a well-established digital signage company, you will be able to give innovative solutions without the complexities of software development. Regardless of whether you are an IT professional, a marketing agency, or an entrepreneur, this business gives you an opportunity to scale and make a profit in the digital display business.
Get into digital signage reseller programs or white label solutions now to take advantage of this hot market!